DUBLIN–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/research/2vxgtc/mena_internet_and) has announced the addition of the “MENA Internet & B2C E-Commerce Report 2012” report to their offering.
“MENA Internet & B2C E-Commerce Report 2012”
Great Potential in Online Markets of the Middle East and North Africa
In its “MENA Internet & B2C E-Commerce Report 2012”, Hamburg-based secondary market research firm yStats.com analyzes the latest developments in the online markets of the Middle East and North Africa. In addition to general facts and figures about the MENA region, information is provided on the Middle East and especially the nations of the Gulf Cooperation Council. After detailing Internet use and B2C E-Commerce in 17 countries of the MENA region, the report features five top players and other player news.
In 2011, the highest number of Internet users in the MENA region was estimated to be in Egypt, followed by Morocco and Saudi Arabia. However, Internet penetration was the highest in Qatar, the United Arab Emirates and Israel. Online shopping in the MENA region boomed especially as a result of group buying websites. In November 2011, as many as half of all Internet users in this region had already made purchases online, whereas almost two thirds of all Internet users researched products online. Online games and virtual currencies, followed by computer software and consumer electronics were the most popular B2C E-Commerce categories in the MENA region in November 2011.
Key Findings:
– In 2011, the highest number of Internet users in the MENA region was recorded in Egypt and Morocco, whereas Internet penetration was the highest in Qatar and the UAE.
– The popularity of group-buying websites in the MENA region in 2011 contributed to the increase in online shopping.
– In Morocco, the number of Internet connections as well as B2C E-Commerce revenues grew strongly between 2010 and 2011.
– In Saudi Arabia, Internet penetration and confidence and – as a result – B2C E-Commerce were predicted to grow strongly in 2012.
– In the UAE, the number of Internet users strongly increased in early 2012 due to improved connections and a better infrastructure.
Companies Mentioned:
– Souq.com
For more information visithttp://www.researchandmarkets.com/research/2vxgtc/mena_internet_and
Contacts
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): 353-1-481-1716
Sector: Internet and E-Commerce
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